Are you one of those people that can’t wait for the day
after Thanksgiving to do your best to boost the American economy through your
pursuit of great bargains on the so-called “Black Friday”?
Happily, this year you don’t have to wait. Many retail
institutions have kindly agreed to open their doors early. Not even in the wee
hours of Friday morning, but Thursday evening, while remnants of the
turkey-basted holiday still lie scattered on tables and kitchen counters across
the USA. Don’t you just love this country?
Doze-inducing tryptophan is still coursing through our
veins; some of the Thanksgiving Day football games haven’t even kicked off yet;
helium still holds some of the holiday parade balloons aloft, and we have an
early opportunity to engage in that great American holiday – spending money we
don’t have to buy gifts for people we don’t even like that much, to give them
things they don’t really need.
But that’s what America, capitalism and conspicuous
consumption are all about right? Especially at Christmas.
I’ll never forget President George W. Bush’s cautionary closing
words when he spoke the day following the events of 9/11: “Don’t stop
shopping.” He understood, of course, our national economy is based on our propensity
for buying stuff, satisfying our wants as well as our needs. That holds true
even in times of frivolity and celebration. If we all suddenly decided to take
a spending sabbatical, even a week or two, it would usher in economic chaos.
So if you hear the siren song of the mall around 6 p.m. or
so on Thanksgiving Day, don’t feel guilty if you feel compelled to rush right
over and take out your credit cards – or cash, if you’re into that kind
of thing – and spend, spend, spend to save. You’ll be a true patriot, giving
the U.S. economy a much-needed shot in the arm. Don’t even think of it as
Thanksgiving Day – rather, in deference to Black Friday, call it Charcoal
Thursday. (Especially if you managed to overcook the turkey a bit.)
But while you’re doing that, consider the advice Jesus gave
to followers and curiosity seekers while delivering His sermon on the mount:
“Do not store up for yourselves treasures on earth, where moth and rust
destroy, and where thieves break in and steal. But store up for yourselves
treasures in heaven, whether moth and rust do not destroy, and where thieves do
not break in and steal. For where your treasure is, there your heart will be
also” (Matthew 6:19-21).
Don’t let me Scrooge all over your very early Christmas preparations.
I’ll admit to enjoying the seasonal gift exchange tradition myself. But while
we’re singing about having ourselves a merry little Christmas and roasting
chestnuts over an open fire, it’s never too early to start remembering the real
reason for the season.